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Pacvue, Incrementality Console, iROAS, advertising Impact, sales Growth, data Driven, marketing Strategy, retail Media, machine Learning, data Science, ad Spend, campaign Optimization, commerce Solutions, advanced Measurement, actionable Insights,

Pacvue Debuts New Incrementality Console to Help Advertisers Grow Incremental Revenue with Accurate and Actionable Insights

News Bureau Media 18-09-24

SocialPubli Launches AI-Powered Brand Detector to Help Brands Identify Relevant, Trustworthy Influencers in Seconds

News Bureau Media 17-09-24

Onetag, Adelaide, AI-powered, Smart Curation, programmatic deals, attention metrics, media quality, AU metric, digital advertising, programmatic targeting, media performance, attention-based measurement, advertising, partnership, DSP, premium supply,

Onetag and Adelaide Introduce Attention-Based Programmatic Media Planning and Activation

News Bureau Media 17-09-24

FCB, FCB Group India, Creative Council, culture of creativity, creativity, problem-solving, new-age problem-solving, global benchmarks, technology, data, client challenges, dynamic creative culture, future-proof ideas, Mayuresh Dubhashi, Hemant Shringy, Rakesh Menon, FCB Ulka, FCB India, FCB Interface, Neville Shah, FCB Kinnect, Kartikeya Tiwari, digital planner, creative digital, Anusheela Saha, creative director, national creative director, Udayan Chakravarty, Suchitra Gahlot, Dheeraj Sinha, chief creative officer, creative officer, chief creative, creativity, economic multiplier,

FCB announces Creative Council for India

News Bureau Media 17-09-24

The ISA Media Charter: Addressing Critical Pillars of Brand Safety, Viewability, Ad Fraud and First-Party Data

Netra Media 16-09-24

Chief Operating Officer, COO, PHD, Vincent Rebeix, EssenceMediacom, CXO Moves, operating, future-fit products, client operating models, operating models, outcome-driven, client needs, chief product officer, product, adoption, agency adoption, generative AI, artificial intelligence, AI, genAI, AI implementation, product development,

PHD Onboards EssenceMediacom’s Vincent Rebeix as Global COO

Netra Media 16-09-24

UAE, Smashi business, Sheikh Hamdan, Bin Zayed, Dubai Municipality, beard, law, agal, firm mada, mada media, Sheikh Hamdan bin Mohammed, Bin Zayed Al Nahyan, Al Mansouri, Rashid Al, dubai ruler, crown prince, arab emirates, abu dhabi, advertising, advertising research, advertising sites, advertising technologies, Dubai Crown Prince, Dubai Investment Fund, Dubai Ruler, Dubai’s Road and Transport Authority, RTA, Dubai RTA, Road and Transport Authority, HH Sheikh Hamdan, HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, HH Sheikh Mohammed bin Rahid Al Maktoum, Mada, Mada Media company, Mada Media PJSC, regulatory compliance, UAE Prime Minister, UAE Vice President, Wissam AlAbbas Hussain Lootah, Ruler of Dubai, media, advertising sites, advertising, emirate, adtech, Dubai Investment Fund, private joint stock company, partnership, management, development, urban planning, infrastructure, well-being, concession agreement, human resources,

Dubai Launches Mada Media to Manage and Oversee Advertising Sites

Netra Media 16-09-24

Illustrake Secures Digital Mandate For Tech Burner’s Overlays Clothing

News Bureau Media 16-09-24

Platformance.io, Platformance, adtech. Adtech solutions, Hamza Madi, Waseem Afzal, media, media executive, regional experience, general manager, emerging market, solutions, emerging solultions, P&L responsibilities, emerging market, Lower Gulf, Levant, retail media value proposition, retail media, value proposition, multinational media agency, business development, diversified portfolio, OMD KSA, Initiative ME, Hearts & Science ME, UM MENAT, media agency, business leader,

Platformance Names Hamza Madi as General Manager for Emerging Markets and Solutions

News Bureau Media 16-09-24

rohit ohri, fcb, global partner, advertising industry, leadership, creative transformation, agency growth, kinnect acquisition, awards, industry impact,

Following a Successful Tenure, Rohit Ohri Retires From FCB

News Bureau Media 16-09-24

approach entertainment, influence exchange confex, celebrity management, event marketing, pr partner, uae events, hyatt regency dubai, marketing trends, influencer marketing, film production, entertainment, marketing,

Approach Entertainment Announced as PR & Celebrity Partner for Influence Exchange Confex & Awards 2.0 Series Dubai 2024

News Bureau Media 16-09-24

EMERGE 2024: Shining a Spotlight on Independent Agency Pioneers

News Bureau Media 16-09-24

clay gill, openx, buyer development, programmatic, apac, digital advertising, adtech, leadership, innovation, curated marketplaces, transparency,

OpenX Appoints Clay Gill as Regional VP, Buyer Development, APAC

News Bureau Media 16-09-24

Eyeota and Equativ Partner to Deliver Personalized, Privacy-Centric Advertising at Scale with Advanced Addressable Audience Solutions

Netra Media 14-09-24

Vibenomics inc, audeicne measurement, vibenomics revenue, mood media, vibenomics com, lowe’s, vibenomics provider, marketing, quividi, brent iakley, stingray, vibenomics audio, yahoo, fishers, funding vibenomics, impressions, mood media, Brendan Carey, group director, retail media, strategic expansion, EMEA market, EMEA footprint, in-store media, media solutions, international audience, ad tech, retail, Paul Brenner, global retail media, in-store experience, retailers, brands, data-driven advertising, audio, digital screens, impression based measurement, integration, marketplace technologies, interactive advertising bureau, IAB, Malcolm McRoberts, physical retail environments, global vision, in-store media,

Vibenomics, the US Ad Tech Platform, Arrives in EMEA on Mission to Digitize In-Store Media

Netra Media 14-09-24

Nick x Fevicreate Idea Labs Secures Top Honors at ANN Awards 2024

News Bureau Media 13-09-24

D2C Pro, ecommerce, marketplace, marketplace solutions, Team Pumpkin, marketplace management mandate, marketplace management, psychodermatology, skincare, SEREKO, innovative solutions, stress, anxiety, skin health, Happy Mind, Happy Skin, skincare, wellness, mandate, product session, transformation, partnership, categories, natural ingredients, NeuroCalm, anti-stress, Malvika Jain, mental well-being, Shubham Shrivastav, AVP, Mind First Skincare, marketplace,

D2C Pro, Secures Marketplace Management Mandate for SEREKO, India’s First Psychodermatology Skincare Brand

News Bureau Media 13-09-24

Fabindia, MoMSME, PM Vishwakarma Scheme, traditional artisans, craftsmanship, market access, skill development, Indian crafts, handmade products, cultural heritage, artisan empowerment, retail network, branding, promotion, sustainability, Indian artisans,

FabIndia Collaborates with Ministry of MoMSME to Empower India’s Artisanal Heritage Under the PM Vishwakarma Scheme

News Bureau Media 13-09-24

D2H Celebrates Onam with a Heartwarming Film Campaign by LS Digital and Special Festive Offers for Customers

News Bureau Media 13-09-24

Britannia, Google Cloud and WPP Agencies Partner to Launch BourbonIT for a Playful Twist to Your Recipes

News Bureau Media 13-09-24

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