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Arpan Biswas: E-commerce Evolution and AI at AJIO

Neha Mehta Interviews 15-11-24

Hybrid’s Yana on Marketing Trends and Global Strategies

Neha Mehta Interviews 14-11-24

Sourabh Arya, AI in marketing, MarTech trends, data privacy in marketing, hyper-personalization, digital transformation, Performics India, Publicis AI, customer data platforms (CDP), GMP and GCP in MarTech, CRO experiments, marketing automation, third-party cookies phase-out, Unified ID 2.0, contextual advertising, privacy-enhancing technologies, AI-driven marketing, MarTech solutions, data-driven insights, consent management, Adobe RTCDP, digital conversion optimization, metaverse marketing, zero-party data, AI, MarTech, Data Privacy, Hyper-Personalization, Web3, Metaverse, Zero-Party Data, CDP, GMP, GCP, CRO, Digital Transformation, Marketing Strategy, Publicis AI, Performics India, Customer Data, Marketing Innovation, Data-Driven Insights,

AI & MarTech: Transforming Brand Futures

Neha Mehta Interviews 08-11-24

Elevating Brand Loyalty Through MarTech Innovations

Neha Mehta Interviews 05-11-24

Interview, Rishi Agrawal, TeamLease RegTech, transforming compliance, technology, regulatory complexities, ambitious vision, paperless compliance, AI, advertising, artificial intelligence, ecosystem, digital regulation, transparency, groundworking, ASCI, Advertising Standards Council of India, digital cashless compliance landscape, digital advertising, Manisha Kapoor, media interaction, technology, technology partners, advertising landscape, India’s advertising, forward-thinking approach, accountability, dynamic advertising ecosystem, AI-based models, integration, ASCI guidelines, content, proactive approach, misleading ads, marketing, compliant advertisers, digital platforms, advertising, problematic ads, online, digital media, print, TV, Annual Complaints Report, healthcare sector, offshore betting, personal care, conventional education, food and beverage, realty, ads, original content, text images, articles, marketing collaterals, regulatory framework, AI-generated content, cross-jurisdictional enforcement, limitations, digital ads, misleading claims, creative visuals, nuanced language, skewed datasets, unfair targeting, native advertising, influencer promotions, sponsored materials, blending ads, organic posts, AI detection, AI systems, compliant ads, human oversight, harmful messaging, natural language processing, NLP, ethical standards, misinformation, financial disclaimers, hyper-targeted ads, safeguard consumers, effective system,

Navigating Ad Compliance Challenges

Neha Mehta Interviews 25-10-24

Empowering Marketing Through AI and Contextual Strategies

Neha Mehta Interviews 18-10-24

AI, artificial intelligence, AI acceleration, LS Digital, DataMorph, Prasad Shejale, Founder, Krishna Katikaneni, data pipeline, automation, game-changing partnership, business, AI adoption, collaboration, unique offerings, accelerating, digital business, digital business transformation, DBT, enterprise, shared vision, brands, decision-making, customer experiences, data engineering, pipeline creation, time-consuming, digital transformation, state-of-the-art automation, AI initiatives, actionable insights, Ai-driven operations, actionable insights, supply chain optimization, SCO, customer analytics, client feedback, University of California Office of the President, UCOP, Risk services, UC Healthcare, data management system, DMS, ETL, ML, machine learning, analytical solution, Ad-hoc, business intelligence, fashion retailer, unified data analytics platform, ingestion and transformation customized pipelines, Standard Data Ingestion, US, ecommerce, finance, healthcare, retail, digital technologies, data-driven decision making, consumer behavior, data discrepancies, DBT framework, intelligent data orchestration, AI operation, holistic framework, cloud-agnostic, data accuracy, actionable intelligence,

AI Acceleration by LS Digital And DataMorph

Neha Mehta Interviews 08-10-24

Performics’ Cyrus Shroff: Shaping BFSI’s Digital Future with AI

Neha Mehta Interviews 04-10-24

Creativity, strategy, advertising, innovation, future of advertising, Ashima Mehra, strategic insight, creative beginning, strategic leadership, client side experience, dynamic approach, interview, interview series, Scholars of advertising and media, SOMA, career, advertising landscape, FCB India, adventurous spirit, account management, unconventional approaches, breakthrough campaigns, client marketing, marketing, immense perspective, big-picture vision, business strategy, dynamic environment, media landscape, consumer attention, content, content vying, digital evolution, consumers, mass media, micro-targeting, innovation, customer journey, authenticity, data-driven insights, strategic agility, target audiences, adtech, digital transformation, digital, curiosity, virtual, industry publications, client-centric, industry trends, boundaries of innovation, emerging technologies, AI, artificial intelligence, machine learning, ML, dystopian science fiction, consumer data, emotional connection, iterations, big picture strategy, business growth, inclusivity,

Creativity Meets Strategy: A New Era in Advertising

Neha Mehta Interviews 27-09-24

Charting Digital Growth: Insights and Trends

Neha Mehta Interviews 20-09-24

Mastering AdTech: Innovation, Strategy, and Future Trends

Neha Mehta Interviews 06-09-24

AI, artificial intelligence, Adjust, Simon Dussart, growth, global analytics, measurement, ML, machine learning, mobile marketing, personalized experiences, gaming, live streaming, experience, Integrations, customer, VP of support, solutions and integrations, innovation, connected tv, CTV, PC, Console, business, clients, user privacy, next generation solutions, market, agile market, analytics solutions, InSight, marketers, marketing efforts, KPIs, key performance indicators, IAPs, in-app purchases, installs, organic performance, baseline, media mix modeling, MMM, holistic view, d spend, channel, campaign results, marketing channels, campaign automation, privacy-compliant, efficiency, segmentation, data analysis, omnichannel marketing, technological advancements, incrementality testing, player behavior, gaming analytics, immersive entertainment, interactive, gaming marketers, privacy-driven, CTV measurement, strategic decision making, traditional linear TV, streaming, measurability, programmatic ad purchases, targeted advertising, consumer spending, digital platforms, measurement tools, engagement, ROI, app installs, future-proof tools, privacy-complaint, big data, campaign optimization, android installs, iOS installs, data science, measurement,

AI, Privacy, and Growth: Adjust CEO Simon Dussart Speaks

Neha Mehta Interviews 23-08-24

Equativ’s Priyanka Uppal: Navigating AdTech’s Evolving Landscape

Neha Mehta Interviews 20-08-24

Dilpreet Kaur Sandhu: Expanding The Yellow Shutter’s Horizons

Neha Mehta Interviews 16-08-24

AI, ML, Silicon Valley, TechInnovation StartupGrowth AI MarketingStrategy DigitalTransformation ,NECX QualitativeIntelligence ,ElevX VentureStudio B2BTech

Innovation And Growth: Insights From NEC X And QI

Neha Mehta Interviews 09-08-24

Ajay Gupte, Wavemaker, South Asia, visionary leadership, strategic brilliance, powerhouse, innovation, client success, insightful conversation, deep wisdom, excellence, achievements, Abby Awards, Media Agency of the Year, EMVIES, best media, media client, Mondelez India, Rome, legacy, C.V.L Srinivas, investments, philosophy, DNA, Deep fake, real-time targeted ads, targeted ads, data scientists, data science, e-commerce, data consulting, content, Cadbury, content, innovative campaigns, digital initiatives, case study, early investment, awards, cutting-edge strategies, marketing, marketing textbooks, traditional models, future of marketing, impactful advertising, data insights, knowledge, first party data, innovation, creativity, emotional level, advertising, messaging, performance metrics, technology, data, consumer preferences, advertising strategies, customer interaction, personalization, data clean rooms, dynamic creative optimization, DCO, consumer data, digital, television, data perspective, CTV, connected TV, consumer data piece,

Inside CEO Ajay Gupte’s Visionary Leadership at Wavemaker

Neha Mehta Interviews 02-08-24

Neville Shah, chief creative officer, creative, FCB Kinnect, innovative approach, curiosity, experience, creative landscape, traditional advertising, business successes, impact, professional, brands, Ogilvy, innovative creative strategies, economic multiplier, FCB Kinnect, TVC, streamlining process, Harvard case study, toothpaste, consumption, product solution, economic growth, competitive advantage, creative unlock for things, belief, fundamental, creative solutions, investment, machine learning, AI, artificial intelligence, adaptation, Lulumelon EOSS, cathartic, future trends, narrative, emerging technologies,

Neville Shah : Redefining Creativity in Advertising

Netra Interviews 26-07-24

Swati Nathani, Team Pumpkin, advertising, retail operations, consulting, digital marketing, North America, market dynamics, innovative strategies, digital, marketing, marketing agency, independent agency, Indian marketing, measurable results, crafting strategies, Canadian startups, startups, expansion, opportunities, integrated marketing, technology landscape, tech and marketing, positive impact, reputation, team morale, validation, independent validation, track record, holistic creativity, cutting-edge, AI, artificial intelligence, out-of-the-box, digital tools, immersive experience, strategic vision, design expertise, generative AI, gen AI, storytelling, social media, social media marketing, future, transparency, honesty, integrity,

Transforming Challenges into Triumphs: Team Pumpkin’s Journey to Success

Netra Interviews 24-07-24

Jacqueline Chua, senior publisher partnership manager, publisher partnership, ad tech, adtech industry, ad tech industry, Xaxis, Teads, programmatic, programmatic advertising, technology, publisher growth, strategic approach, digital advertising, innovation, conversation, professional, publisher needs, performance optimization, Equativ, Equativ APAC, revenue, business strategy, operational knowledge, technical knowledge, advertisers, Sharethrough, French tech, advertising, GAFAM, CTV, connected TV, video, sustainable, privacy-first solutions, global influence, market reach, publisher economy, Supply path optimization, SPO, ad fraud, lack of clarity, web display, traditional web display, user experiences, engagement,

Navigating Ad Tech: Equativ’s Jacqueline Chua’s Strategic Insights

Neha Mehta Interviews 19-07-24

Experience, Saumya Baijal, Strategy Director, VIRTUE Worldwide, advertising, innovative campaigns, brands, connections, audiences, career journey, effective advertising, idealism, wide-eyed idealists, Mullen Lowe Lintas Group, autonomy, spatial autonomy, custodians, Aquatech, Diageo, inside culture, self-indulgent messaging, mindsets, introspection, momentary sparks, effective communication, anxieties, consumers, culture-based thinking, insightful, clever advertising, relevant advertising, business objectives, conversations

Effective Advertising Strategies: A Conversation with Saumya Baijal

Netra Interviews 12-07-24

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