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Sustainability in Advertising – Going Green in the Digital Age

admin Interview and Guest Post 18-07-24

Experience, Saumya Baijal, Strategy Director, VIRTUE Worldwide, advertising, innovative campaigns, brands, connections, audiences, career journey, effective advertising, idealism, wide-eyed idealists, Mullen Lowe Lintas Group, autonomy, spatial autonomy, custodians, Aquatech, Diageo, inside culture, self-indulgent messaging, mindsets, introspection, momentary sparks, effective communication, anxieties, consumers, culture-based thinking, insightful, clever advertising, relevant advertising, business objectives, conversations

Effective Advertising Strategies: A Conversation with Saumya Baijal

Netra Interview and Guest Post 12-07-24

Amit Kurhekar, AI, big data, data solutions, TransformTechX, digital transformation, digital transformation strategy, fundamental, rewiring, revenue generation, bottomline, industry 4.0, manufacturing, supply chain, digital curve, consumer experience, digital marketing, big data, analytics, AI, cloud migration, employee experience, social media, chatbots, onboarding, lifecycle, IoT, internet of things, robotics, AR, augmented reality, virtual reality, VR, cloud, performance marketing, email, email marketing, content strategy, outbound calling, data strategy, BI, business intelligence, predictive modelling, generative AI, data migration, microservices, cloud compute, cloud storage, data lake, employee remote access, mobility, RPA, ChatGPT, Gen AI, machine learning, realtime visibility, predictive maintenance, competitive advantage, digital marketing, user acquisition, lifecycle marketing, email lead generation, omnichannel, customer care, traditional marketing, interactive experiences, target audience, email marketing, AI adoption, big data strategy, high performance computing, HPC, model training, digitally mature, ML Ops,

Beyond the Buzz: Real-World Digital Transformation

admin Interview and Guest Post 10-07-24

Retail Media Networks: What is your Audience’s True Worth?

admin Interview and Guest Post 05-07-24

The State of YouTube Ads in 2024: Trends and Strategies

admin Interview and Guest Post 02-07-24

Ashish Kulshrestha: Secrets to Digital ShoutOuts’ Success

Netra Interview and Guest Post 28-06-24

Blending Virtual & Physical – The Future of Experiential Marketing in a Hybrid World

admin Interview and Guest Post 26-06-24

Manisha Kapoor, advertising, advertising standards council of India, ASCI, transparency, cross-sectoral, experience, emerging advertising, data privacy, digital media, influencer marketing, ethical advertising, industry transformation, marketing, Hindustan Lever, Johnson & Johnson, media and banking, consumer complaints council, innovation, UI, user interface, user experience, UX, influencer activities, designs, attention, consumer protection, developments, consumer data privacy, digital platforms, digital advertising, digital adoption, public release,

Manisha Kapoor on Leading ASCI and Navigating the Digital Advertising Landscape

Netra Interview and Guest Post 25-06-24

Connected TV, CTV, AVOD, FAST, programmatic advertising, OTT, dat privacy, digital advertising, supply path optimization, SVOD, adtech, streaming, adops, smart TV's, DSP, SSP, magnite

CTV Exploration: Chandrahas Shetty, Demand Facilitation Lead, India, On Growth And Privacy

Neha Mehta Interview and Guest Post 21-06-24

snap , social media, AR, metaverse, social media, mena, UAE, advertising, digital advertising, digital marketing, AR,VR, AI, artificial intelligence

Advertising Evolution: Rasha El-Ghoussaini on Snap Inc.

Neha Mehta Interview and Guest Post 14-06-24

Marcelo Salup, performist, performance marketing, innovation, strategic prowess, global brands, sophistication, advertising, media, International media director, international, copywriter, ad agencies, dentsu, dentsu advertising, top management, LATAM, Formula 1, Iberia Airlines, Colgate total, Visa & Mastercard, cable industry, TV commercials, sports, music, ESPN, MTV, A&E, constellations, equity, media, targeting, publication, website, emerging tech, Listen Campaign, campaign, bots, AI-generated, AI generated content, PPC, sales, attribution models, customer research, creative strategies,

Visionary Marcelo Salup Leads Performist’s New Era

Netra Interview and Guest Post 07-06-24

advertising, data, personalization, digital markeeting, OTT, videos,wrm, white rivers media, shrenik gandhi, abbys, winner, innovation, daugthers of piplantri

Navigating Digital Waves: Shrenik Gandhi’s Journey with WRM

Neha Mehta Interview and Guest Post 05-06-24

UM MENAT, advertising, MENA< UAE, digital advertising, AI, ML, marketing, gaming, uplay, Google, GenZ, CPG, e-commerce, KSA,CRM,APAC,

UM MENAT’s James Dutton on Advertising Trends and Strategies

Neha Mehta Interview and Guest Post 31-05-24

artificial intelligence, fibonacci, generative ai, chatgpt, google, ML, machine learning, EY, adtech, data transformation, LLM, Indian advertising, DOOH, data, technology, APAC, Whatsapp, social media,data science

AI and the Future: Navigating Innovations with Rohit Pandharkar

Neha Mehta Interview and Guest Post 24-05-24

Harnessing Blockchain for Responsible AI & Empowering Users in a New Economic Paradigm

admin Interview and Guest Post 17-05-24

publicis, advertising, media, nilakshi medhi, interview, strategy, Indonesia, Ramadan, AI, metaverse, digital advertising, adtech, AR,VR,immersive technologies,Gen Z, Java mindset, anime, weeboo, QSR

Publicis Nilakshi Medhi: Crafting Impactful Campaigns Across Cultures

Neha Mehta Interview and Guest Post 10-05-24

Unveiling the Evolution of Retail Media in India

admin Interview and Guest Post 08-05-24

bruno, havas media, havas, director, strategy, Middle east, media, advertising, digital advertising, Vrazil, Saudi arabia, brands, MENA, AI, Saudi Vision 2030, PR,Creative, Leo Burnett

Havas Bruno Araldi: Crafting Brand Narratives Across Continents

Neha Mehta Interview and Guest Post 03-05-24

Data Clean Rooms: Centralized, Decentralized, and Hybrid Approaches

admin Interview and Guest Post 26-04-24

communication, UAE, Publicis, advertising, media, middle east, digital transformation, ramadan, data, technology, telecommunications, PR, innovation,

Insights from Publicis Amir Zeitouni: Navigating UAE’s Communication Landscape

Neha Mehta Interview and Guest Post 19-04-24

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