B Sridhar, Executive Vice President – Media at Innocean, has decided to step away from his professional media journey, concluding a career that spans over 30 years in the industry.
Sridhar’s association with Innocean extended across two tenures totalling nearly 17 years. In his earlier stint, he led the media responsibilities for Hyundai, while during his most recent tenure, he handled the media mandate for Kia, playing a key role in strengthening the brands’ media strategies in India.
Throughout his career, Sridhar worked with several leading media and advertising agencies, including Mudra, GroupM, Initiative and Innocean India. His professional portfolio covered marquee brands such as Samsung, Nestlé, Pepsi Foods and Microsoft, among others.
With his exit from corporate life, Sridhar is now shifting focus to personal pursuits. He plans to dedicate more time to his role as a Business Quiz Master across various platforms and is also preparing to explore motivational speaking, drawing connections between running, life experiences and management learnings.
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