Published on: April 14, 2026
Independent creative agency Enormous has appointed Ananya Varma as its new Strategic Planning Director, further strengthening its strategic leadership team.
Varma joins from Droga5 UK, bringing with her global experience in crafting insight-driven and culturally relevant brand strategies. In her new role, she will focus on enhancing the agency’s strategic capabilities and driving impactful, idea-led campaigns.
Speaking on her new role, Varma said, “I’m thrilled to be part of Enormous and work alongside a team that shares my passion for shaping culture-led ideas. I look forward to pushing creative and strategic boundaries to deliver work that connects meaningfully.”
Ashish Khazanchi, Managing Partner at Enormous, added, “Ananya brings a strong ability to marry cultural insight with brand thinking, which aligns seamlessly with our approach. Her perspective will strengthen our strategic output and drive more impactful campaigns.”
Varma holds an MSc in Marketing with distinction from Trinity College Dublin and began her career at BBC Story Works, building a strong foundation in storytelling and branded content.
Read more: Enormous Appoints Pankaj Nihalani As Head Of Creative, Mumbai
