Pizza Hut, a division of US-based Yum! Brands, has announced the appointment of Manish Guptaa as Chief Marketing Officer (CMO) for Pizza Hut India. In his new role, Manish will lead all marketing and branding initiatives, focusing on strengthening the brand’s positioning and deepening its relevance in India’s fast-evolving food landscape.
In addition to his CMO responsibilities, Manish will continue to oversee the Digital & Technology mandate until a new leader is appointed. His vision is anchored in a back-to-core strategy—delivering great value, launching craveable innovations, and creating impactful campaigns that resonate with younger, modern consumers.
Rohan Pewekar, Managing Director, Pizza Hut Indian Subcontinent, said:
“Manish has been a driving force behind some of our most impactful digital innovations and campaigns in recent years. His deep understanding of consumer behavior, combined with his strategic and tech-forward mindset, makes him the ideal leader to steer our marketing strategy into its next phase of growth. We are excited to see him take on the role of CMO and further strengthen Pizza Hut’s position as the brand of choice for today’s consumers.”
Since joining Pizza Hut in 2019, Manish has played a pivotal role as Chief Digital & Technology Officer, where he spearheaded tech-led innovations, scaled digital commerce, built a performance marketing engine, and embedded data-driven strategies into the brand’s DNA. His leadership has transformed Pizza Hut’s digital and consumer engagement journey in India.
Speaking about his new role, Manish Guptaa, Chief Marketing Officer, Pizza Hut India, said:
“At the heart of our brand is craveability – the irresistible appeal that keeps consumers coming back for more. My focus will be to build on this by delivering our iconic and craveable pizza, bold flavors, and unforgettable brand experiences that spark joy and desire. As we move forward, we will strengthen Pizza Hut as a modern, digital-first brand that connects deeply with consumers through data-driven storytelling and agile marketing strategies.”
With over two decades of experience across QSR, automotive, and consumer technology sectors, Manish brings a unique blend of strategic vision, consumer insight, and leadership expertise. His passion for mentoring young talent and sharing knowledge through teaching and speaker forums underscores his commitment to continuous learning and growth.
This appointment marks a significant step in Pizza Hut India’s journey to becoming a more culturally relevant, future-ready brand while continuing to deliver on its promise of craveable innovation and value.
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